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Why can't I publish my bundle?

What each publish message means, from a missing gift or companion to no Plus. How to fix each one.

Updated November 4, 2026

A bundle can't save or publish while something in it is unfinished. The editor shows what's missing and takes you to it. Without Plus, you see Upgrade to Plus instead of Publish.

No Publish button

  • Upgrade to Plus shows: your store has no active Plus. You can still click Save to keep a draft.
  • A live bundle shows Save, not Publish. That's expected. Save updates it at once.

Messages and fixes

  • Add a free gift product to publish: a product gift has no product. Click Add free gift and pick one. Or switch it to Text only, or remove it. Turning off Free gifts doesn't clear this. See below.
  • Add a companion product to publish: a Mix & Match item on Selected products has none. Click Add companion product.
  • Finish the checkbox upsell to publish: an add-on has no product or variants, or Only when this offer is selected has no offer. Click Edit checkbox upsell.
  • "Gifts to unlock: Gift 2: Pick a product.": that gift has no product.
  • "Gifts to unlock: Gift 2: Add its text.": that gift's Text is empty.
  • "Gifts to unlock: Gift 2: The bundle has no offer 3. Pick another offer.": its offer was deleted. Pick another under Unlocks from.
  • "Upgrade to Plus to publish bundle blocks.": the list switch needs active Plus.
  • "We couldn't publish this bundle. Try again.": try the switch again in a moment.
  • A message about the limit of 25 discounts: read Your store hit Shopify's limit of 25 active automatic discounts.
  • "Bundle settings are too large to save": read Bundle settings are too large to save.

"Add a free gift product to publish" won't go away

Turning off Free gifts doesn't clear this message. The switch only hides the gift rows. The empty gift stays in the offer and still blocks Save and Publish.

  1. Click Add free gift in the message. The editor opens the offer.
  2. If Free gifts is off, turn it on under More settings. The gift rows show again.
  3. On the gift with no product, do one of these:
    • Click Select gift and pick a product.
    • Set Gift type to Text only.
    • Click Remove.
  4. Click Save or Publish.

Check each offer. Another offer can hold an empty gift too. Once no gift is empty, you can turn Free gifts off again.

Name errors

Name (internal use) must be unique in your store. Pick another name under Settings.

Fix and publish

  1. Click the button in the message. The editor jumps to the field.
  2. Fill it in.
  3. Click Publish.

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